Our Story

Alvara is redefining how the world views supply chains by creating an unprecedented level of transparency through cutting-edge technology. 

Founded by award-winning retail technologist and global supply chain strategist Jonny Rigby, Alvara represents the intersection of innovative blockchain solutions, Near Field Communication (NFC), and Artificial Intelligence (AlvaraAI), aiming to transform the traceability and security of global commerce, particularly in sectors historically vulnerable to fraud and exploitation​

Alvara’s market entry begins with Alvara Beauty — a vertically focused collection of ethically sourced, single-ingredient wellness products manufactured at women-led farms across Africa. This showcases our traceability infrastructure in action - hitting stores in Fall 2025.

This first vertical enables consumers to engage directly with the Alvara experience layer through NFC-enabled packaging and real-time product verification. From there, Alvara will expand across multiple categories including pharmaceuticals, veterinary care, food traceability, luxury authentication, and more proving that trust isn’t just a beauty standard, it’s a new expectation across every industry.